Bella Ng

Co-founder - Growthtrait

Bella Ng is the Co-founder and Growth Strategist at Growthtrait, with more than 10 years of hands-on experience across SEO, ecommerce, paid advertising, email marketing, content strategy, and AI-enabled marketing systems. She has worked with brands across Vietnam, Australia, Europe, and the United States, helping businesses turn disconnected marketing activities into structured growth systems that improve visibility, conversion, and revenue.

At Growthtrait, Bella leads growth strategy, SEO and AI Search initiatives, Shopify optimization, content systems, and marketing automation. Her work covers the full customer journey, from building high-performing websites and improving technical SEO to developing content engines, paid acquisition strategies, Klaviyo email programs, and conversion-focused ecommerce experiences. She combines data analysis with practical execution, ensuring that every strategy is connected to clear business objectives and measurable outcomes.

Bella also specializes in helping marketing teams adopt AI in a structured and practical way. Rather than using AI for isolated prompts or one-off tasks, she designs repeatable workflows that allow teams to research, create, localize, and optimize content more efficiently. Her experience spans ecommerce, SaaS, fintech, education, retail, and professional services, giving her a strong understanding of different customer journeys, business models, and international markets.